Our customer & sales generating services
We don't just run ads. We build you a Customer Generation Machine™.
Most agencies sell you clicks and traffic. We build you a system. A marketing engine that attracts leads, nurtures them into ready-to-buy customers, & converts them into sales. So you can fill staff capacity, grow revenue, and finally turn marketing from an expense into an investment.
Why every business needs a marketing machine
Paying for advertising is expensive if you don't convert it.
As a business owner, it's hard to know where to spend your precious marketing dollars to get the most return.
You can drive people to your website all day, but unless you have a machine to convert them into customers, you're handing money to your competitors.
Let us build you a marketing machine that generates enquiries and sales, so you can fill staff capacity and grow your business.
The 3 engines that drive your growth
We don't offer a random list of services. Everything we do plugs into one of three engines that make up your Customer Generation Machine™.
Depending on where your business is at, you may need all of them, or just one or two. We'll help you work out what to do, in what order, to move from where you are now to where you want to be.
The Attract Engine™
Bring in a steady flow of qualified leads.
- AI SEO: get found and recommended in Google and AI search tools like ChatGPT.
- Google Ads Management: search, video, and retargeting campaigns that turn searches into enquiries.
- Meta Ads: Facebook and Instagram campaigns that reach the right people.
- Reddit Ads: reach buyers in the communities where they ask for advice.
- Pinterest Ads: turn inspiration into enquiries.
- Content Marketing: educate and attract the right audience.
The Nurture Engine™
Turn cold leads into warm prospects.
- Lead Generation Smart Websites: not brochure sites, but websites that capture, qualify, and book leads.
- Customer Attraction Magnet™: your lead magnet, designed to hook prospects and fill your pipeline.
- Email Automation: follow-up that runs on autopilot.
- AI Chat: answers your customers' questions on your website, day and night, and books them in.
- AI Receptionist: never miss another call. Answer questions, qualify prospects, and book appointments 24/7.
- Customer Journey Mapping: design every touchpoint so visitors don't leak to competitors.
- Retargeting Campaigns: stay top of mind until they're ready to buy.
- Analytics & Conversion Reporting: clear, simple reports that tie spend to results.
The Convert Engine™
Turn more of your hard-earned leads into paying customers.
- Conversion Landing Pages: built to persuade, not just look pretty.
- Sales Automation: systemised quoting and follow-up that closes deals while you sleep.
- Promotion Blueprints: plan your launches and promotions properly before you spend a cent.
- Proposal Machine™: sharpen your proposals so more prospects say "yes".
- Conversion Copywriting: words that move people to take action.
- Website Optimisation: stop the leaks and turn casual visitors into real enquiries.
Every great machine starts with a plan
The Customer Generation Roadmapping Session™
Not sure which engine to start with? This premium workshop is where we sit down with you to:
- Get everything out of your head, so we understand your business, your market, and your goals.
- Diagnose what's missing in your current marketing, and why traffic isn't converting.
- Map out your ideal customer journey, from stranger to loyal customer.
- Give you a clear summary of the next steps we recommend.
It's a diagnosis and prescription that tells you what machine you need, and in what order to build it.
How we work with you
We know every business is at a different stage. That's why we offer three ways to work with us:
Coaching (DIY)
Learn how to attract and convert customers in-house with our 8-Week Customer Generation Accelerator.
Learn more about coachingConsulting (Done With You)
Partner with us for strategy and guidance while your team implements.
Services (Done For You)
Hand it over to us, and we'll build and run your Customer Generation Machine™.
Steal our Customer Generation Playbook
Discover how to attract the right prospects, capture more leads, and turn them into paying customers with a clever (but simple) digital marketing funnel. So you can make more sales, save time, and finally get your business working for you.
We'll send you a free training & some case studies.
What others are saying
"We have been working with Lucy for over 10 years. We love that she focuses on sales and ROI, not just traffic. When she built us a new ecommerce website, she 5x our sales."
Gina, Florist
"Lucy has been managing our Google Ads for the last 2 years. Last month, she generated 855 high-quality new leads for our franchise owners through her landing pages & ads."
Julietta, Home Services
"There have been two instances where I have had to email Lucy and say 'Can you turn the campaigns off, we have got too many orders and we can't handle any more'... which is not a bad problem to have."
Brad, Butcher
"We hired Lucy because we saw she had built a competitor's website who was doing really well. She built us a conversion rate optimised website and 4x our sales overnight."
Jenny, Butcher
Why choose The Ivy Lead?
System, not services
we don't just sell ads or websites, we install an entire machine.
Proprietary IP
everything plugs into our Customer Generation Machine™ framework.
One system, not ten tools
no more juggling CRMs, landing page builders, email platforms, chatbots, and booking apps. We roll it into one system that saves you thousands in subscriptions.
Clarity
you'll always know what's working and what's not.
Ready to build your marketing machine?
Stop buying traffic and praying it converts.
Let's build your Customer Generation Machine™ so you can finally get consistent, predictable customers and sales.